top of page
WebsiteCover3_1800.png

HELLO, I'M Erica

A DIGITAL MARKETING MANAGER

I'm Passionate About Media, Marketing, & Technology.

 

My Strengths Include Building Client Relationships, Crafting Digital Marketing Strategies, and Optimizing Digital Media Campaigns for Businesses.

01 PROFESSIONAL

MY PROFESSIONAL SKILLS IN DIGITAL MARKETING

Account Management

Media Buying & Placement

Lead Generation

SEO (On-Page, Off-Page & Local)

Brand Development

Content Planning

PPC Advertising

Social Media Advertising

Email Marketing

Google Analytics & GSC Reporting 

Data Analysis

PROFESSIONAL 

02 EXPERIENCE

MY EXPERIENCE IN DIGITAL MARKETING

2022 to Current

KEOKEE MEDIA & MARKETING | KCM CONTRACTOR MARKETING

Digital Marketing Manager

Responsible for Managing Accounts, Lead Generation, & Developing Digital Marketing Strategies, Setup of Measurement and Reporting on Organic and Paid Marketing Campaigns, Implementing SEO Tactics, SEM Strategies for B2C and B2B Clients, Creating Content, Optimizing Landing Pages for Search and Conversions, Conducting Keyword Research, and Performance Reporting.

2020 - 2022

THE MASSAGE STUDIO, LLC

CO-FOUNDER | BRAND MARKETING 

Developed the Brand Identity, Produced Photoshoots, Created Collateral, Signage, Email Campaigns, and Social Media for the Boutique Spa.

2014 - 2019

TOUCH THEORY

OWNER | MARKETING MANAGER

2011- 2014

SMITH.CO

Developed Brand Identity, Collateral, and Advertising. Established a Cooperative Wellness Studio. Created Community Events and Partnerships. 

PRODUCER

Executed Multi-Channel Marketing Campaigns for National and International Campaigns in B2B and B2C, Point-of-sale, Direct Marketing, Packaging, Email, Product Launches, Outdoor Events, Banner Ads, and Video.

2006 - 2011

WHITERUNKLE 
| M.WR

STUDIO DIRECTOR

Led A Team of Production Artists and Worked Collaboratively with Account and Creative Teams on National Campaigns and Accounts for AT&T, Motorola, McDonald's, And Nintendo.

Experience
CONTACT
colorful-pearl-textured-wall-background-2025-02-12-01-34-42-utc_edited.jpg
LET'S START A CONVERSATION

I'd love to hear from you! 

bottom of page